SCERA Celebrates 50 Years of Expanding Community Horizons

By Genelle Pugmire, Staff Writer
Deseret News, 22 September 1991, page E10

Summary:

SCERA was organized in 1933, after the First Presidency of The Church of Jesus Christ of Latter-day Saints sent a letter to stake presidents requesting that local church units provide recreation for their members.

SCERA held several activities over the next few years, but still did not have a facility.  

Community leaders decided to build auditorium by selling $60,000 in bonds.  By avoiding financial aid from any government, church, or outside source, the community retaining 100 percent control.

The LDS Church donated the property for the theater, and skilled workers contributed their time and energy to the facility.

General Electric supplied not only the necessary electrical materials, but also drew installation designs at no cost.

At its grand opening on 1 September 1, 1941, the SCERA theater featured John Wayne in the western "Shepherd of the Hills."

In 1951, the 10th anniversary celebration of the theater was highlighted by the burning of the paid-off bonds that had been used to finance the building.

Now, 50 years later, the SCERA is offering six classic movies for 50 cents each (a penny for each year). Several concession items, including popcorn and root beer floats, will also be on sale for 50 cents.

Nearly $2 million has already been raised for a $2.5 million addition called the SCERA Arts Center.
Associated Theaters
Theater City
SCERA Showhouse Orem